The owner of this coffee/chocolate shop, wanted to name the business after her grandmother – ‘Lily’ so we added the ‘Indulgence’ to convey a feeling of a rich and decadent experience…always a good thing when it comes to coffee, cake and chocolate!
The look and feel of the brand is very reminiscent of the ‘30s Art Deco period – Lily’s era.
We were involved in the logo, brand, interior design and visual merchandising.
bra (breast reconstruction advisory), was founded by Jian Farhadi and the Kate Courtney. The purpose of this foundation is to help women with a breast cancer diagnosis to find crucial information about reconstructive breast surgery, at a time when they’re at their most vulnerable.
Before undergoing a mastectomy, a procedure which is sometimes required almost immediately, the patient can make a decision as to how they would like their breast reconstruction to be carried out, this way avoiding unnecessary future operations, and subsequently achieving a superior result.
Our challenge was to create a brand that would be comforting to these women who’s lives had been turned upside down. It was therefore important that we created an environment that fostered a feeling of reassurance, eliminating fear of the unknown by calmly informing them of there options.
Our approach was intentionally light hearted, with the type of the logo hinting at lingerie. We felt this brand would lend itself beautifully to the promotion of future awareness and fund raising events, emitting a feeling of hope and the idea that a healthy future lay ahead.
Blackstone Commodities predominately trade cocoa products from Ghana. As a startup company, they needed a Corporate Identity and Brand.
The brand elements reflect the product in its natural form, as well as providing options for non-cocoa related opportunities. The rough ‘stamp’ quality of the logo represents the trading sector, whilst the bright colours emphasise the innovation to this industry that this new company are introducing.
This logo was designed for the Worsely Institute website. The Worsely Institute is an online representation of the teachings of JB Worsley, the western world’s authority on Classical Five Element Acupuncture. The linear nature of the logo reflects the five elements that form the foundation of this ancient therapy.
Sue Budd Photography specialises in portraits of children and families. Our approach for this brand was to highlight her modern and casual photographic style, keeping the logo simple and complimentary.
Complete branding process for a luxury country retreat with a focus on the culinary experience. This project began with an exercise to develop the brand personality, moving onto the visual identity including the logo and brand palette. Photography and imagery were created in-house.
The Kite clinic decided a more whollistic approach to fertility issues was a way to further enhance the services of their outstanding acupuncture clinic. To make this idea a reality they teamed up with Soul Foods to create menus that were nutrtionally tailored to the needs of couples struggling with infertility.
Eurorod are drainage experts with a focus on larger corporate clients. We wanted Eurorod’s logo to hint at the services the company offer as the company name isn’t too descriptive. Being too literal would result in something much more complicated, so we kept it simple be weaving the drainage pipes through the letters of the logo.
The logo has since been used to brand the company’s vans.
The Human Dignity Trust brand represents a group of dedicated and talented lawyers who are working on decriminalising homosexuality by upholding international human rights law. Case by case they are gradually changing these outdated laws across the globe.
As this company deals in auto electrics we wanted the look to be very masculine and industrial. Our approach was simple, strong and impactful.
The colour choice of yellow and black definitely reinforces the brand’s no nonsense look and feel.
The Wild Soul Winery is situated in Stanthorpe Australia. The owners of the vineyard wanted to capture the bold full bodied nature of the wine by depicting through original artwork, a mysterious and passionate woman.
The original artwork was also produced by our studio.
The Pegasus logo was inspired by one of the founding partner’s association with the Parachute regiment. We felt the mythical creature definitely captured the energy and endorphin rush you get from a great workout session, especially a military fitness session!
Occupational and Medical Innovations Ltd (omi) launched as a public company in 2001. The primary focus of the company is safety in the workplace and community. Amongst OMI’s many innovations is a retractible syringe, a safety retractable scalpel, the safety valve and the safety bottle stand.
Initially emu was commissioned to brand the company, as well as design and produce the website. We then went on to produce three annual reports, marketing material, Stationery and a quartely newsletter.
project : branding, corporate identity and packaging
The owner of Wildbreads wanted to produce and launch high end range of organic gourmet ice creams and sorbets.
We were involved in the logo, brand, packaging and retail fitout look and feel.
To back up the high impact visuals of the stores, the packaging for the take home product had to continue the strong branding theme, and immediately help differentiate the sorbet and ice cream range, as well as suggest the flavour. The original brush stroke was applied to the labeling of the ice creams, and a contemporary illustration was designed for the sorbets.
By applying vibrant colour schemes to these images, the brand was continued, while allowing each product its own identity, and a dark blue bar held the family together.
Pfa Print wanted a logo that would appeal to the design industry.
Playing with some interesting typography seem the obvious thing to do as the company name is an acronym, and graphic designers love typefaces!
project : branding, corporate identity, interior design and visual merchandising
We were so pleased that the client loved the name ‘dish’ because we felt the simplicity of the name would would lend itself beautifully to the deli’s culinary philosophy. The simplicity of the name coupled with the one colour logo makes the logo a badge that can be stamped anywhere and on anything, perfect for a deli that will eventually produce their own products. The look and feel of the logo and interior design is reminiscent of an Italian deli in the 1950s.
We have worked with Smartest Energy since 2003 – a couple of years after they launched. Consequently we weren’t involved in the initial logo and brand design. However by 2010 the company had grown so much that the brand needed to be revaluated at every level. Marketing research and workshops ensued, and it resulted in a simpler, cleaner, more impactful design that positioned Smartest Energy comfortably alongside the big six.
This logo was created to brand a property development project in inner city Brisbane, Australia. Property development logos are very much about selling the idea of a particular lifestyle. These are always very interesting projects from a marketing perspective, as it’s an exercise in scrutinising societal trends.
Apple is a charity invested in prostate cancer awareness and fundraising.
Apple is an acronym of Association of Prostate Patients in London and Essex so using an apple in the logo was an obvious choice, fortunately the apple is a wonderful symbol that is often associated with education.
Our approach was to keep the logo simple and positive.